Artificial intelligence can help manage social networks, making a community manager’s tasks more effortless. This is mainly because repetitive tasks can be automated using appropriate tools, such as scheduling publications or responding to automated messages.
It is also possible to analyze data and trends quickly since AI-equipped software can quickly analyze a large amount of information and identify user patterns, trends, and preferences. They can even predict those trends, allowing the brand to anticipate changes within the market.
Another reason artificial intelligence has become an essential tool in managing social networks is because it allows content to be personalized, taking into account user behavior and preferences. The latter makes audience segmentation much more straightforward, allowing a company to launch more effective and relevant advertising campaigns.
AI has also been beneficial in analyzing a brand’s online reputation. It allows us to know what consumers think of it and launch a quick response to any problem or criticism. In the same way, these types of tools can detect inappropriate and harmful content for the company, which makes it much easier to manage a reputation crisis.
10 AI Tools for Social Media
Taking into account the importance and usefulness of artificial intelligence within the management of social networks, knowing the tools that allow carrying out this task becomes essential:
Related: DALL·E: How can You use it in your Digital Marketing Strategy?
1. ContentStudio
ContentStudio is a platform equipped with AI that allows you to organize, manage and schedule any task on social networks.
Among his many tasks is his ability to discover, analyze and search for high-performing content within a specific sector, which can help create new content. It also allows scheduling posts on Facebook, Instagram, LinkedIn, Twitter, and other social networks and platforms, including WordPress, generating hashtags, adding emojis, generating images, and much more.
It is a paid tool, although it has different plans with the aim of adjusting to the needs of the company. It has a 14-day free trial.
2. Copy.AI
Copy.AI is a free tool that allows you to generate practically any type of content for social networks, as well as for blogs, advertising, or the web.
The best thing about this tool is that it is straightforward to use and intuitive since it is enough to provide critical information on the subject and select the type of approach, as well as other features that allow the software to generate a text that fully conforms to what What does the brand need?
3. Copysmith
Copysmith is another AI-powered digital marketing tool that makes it possible to generate quality content for social media and other platforms.
The best thing about Copysmith is that it takes SEO algorithms into account so that the content is of the highest quality and can be positioned in search engines. In addition, it allows you to create titles, meta tags, and more.
4. Synthesia
Synthesia is a platform that allows you to generate content in video format from a script.
One of the main advantages of this tool is that it is straightforward to use and intuitive, so you don’t need knowledge in video creation and editing to use it. You have to give it the script and choose the language so that artificial intelligence does the rest. Of course, precise instructions can be given on the type of background, text, or images that should be included for something more specific and personalized.
There is a free version with some limitations and a paid premium version that allows access to all kinds of features.
5. Cortex
Cortex is a social media marketing platform capable of analyzing the content of its channels and the competition. From this information, you can create content creation and implementation strategies for any brand, regardless of the sector to which it belongs.
It also has some other handy features, such as content reporting to determine the quality of this content.
6.ChatGPT
ChatGPT is one of the most popular AI-enabled tools, allowing you to automate responses and generate content quickly and easily. In addition, its advanced AI technology allows it to give a response quickly and accurately.
7. Iconsquare
Iconsquare is a tool that allows you to connect and manage all your social media accounts from one place. Its AI also allows you to schedule publications, create reports and generate analysis with which it is possible to improve and optimize the content strategy.
Generally, it is excellent software to automate tedious tasks within social networks and improve strategies.
8. Outranking
Outranking is also an artificial intelligence tool that can be very useful on social networks. Although it focuses on content creation, it also helps in SEO positioning. That is, create content designed to position in search engines.
This is a paid tool, although it has different plans to adapt to the needs of each company.
9. Loomly
Loomly is a handy platform for any community manager, as it uses AI to suggest relevant content and keywords, making it much easier to create successful posts.
10. Hootsuite
Hootsuite is one of the most valuable tools for a company since it also allows you to manage social networks among its many features. Plus, it uses artificial intelligence to schedule posts, analyze data, and improve your efficiency for better results.
Hootsuite’s strong point is that it allows you to have everything centralized, facilitating teamwork and company management.
Although this is a paid tool, it has different plans to adapt to the brand’s needs.
Most artificial intelligence tools for social networks focus on content creation and its management and analysis, making it much easier to design successful strategies.
